About the event
As the world’s most populous and dynamic region, APAC holds the key to tackling global challenges like climate change, biodiversity loss, and inequality—while unlocking new business opportunities.
Japan is leveraging its strengths in innovation and digitalization to transform its industry sustainably, driving progress at home and globally.
In this context, WBCSD and SAP are co-hosting a meeting with members and select guests to provide a platform for sharing insights, practical experiences, and showcasing business-led, sustainability-driven solutions. The aim is to maintain momentum around these efforts while ensuring that sustainability remains a core driver of long-term competitiveness and value creation.
What to expect
Discussions will focus on practical approaches to:
- Measuring and scaling decarbonization across complex value chains, with the latest insights from the PACT methodology
- Assessing and claiming the avoided emissions of climate innovations
- Assessing and communicating the circularity of products and services, including a pre-COP30 update on the Global Circularity Protocol
- Embedding the people dimension into transition strategies
Sessions will be grounded in global frameworks co-developed with Japanese and other WBCSD members and enriched with real-world examples from Japan and beyond.
Why Attend?
- Accelerate your impact – Access practical strategies that help build business resilience & prepare companies to navigate today’s challenges.
- Expand your network – Connect with business, finance and policy leaders and join efforts to shape the transition.
- Sharpen your competitive edge – Position your company as a leader by making sustainability a core driver of long-term success.
- Contribute to global standardisation – Get latest insights and contribute to progress on global standardisation efforts

About our co-host SAP
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning Finance, Procurement, HR, Supply Chain, Customer Experience and Sustainability.
We believe you can build a more compliant, sustainable and resilient business by using the Cloud ERP data you trust and transform your business processes to create impact at scale with AI-driven Sustainability solutions from SAP. Our focus is to help organizations achieve sustainability goals across 4 areas – sustainability management, carbon accounting, sustainable supply chain and operational compliance. Find out more here and customer stories here.
Find out too how SAP is supporting the United Nations Sustainable Development Goals- download the document.
For enquiries, please reach out to Yoshimoto, Nobuhiro nobuhiro.yoshimoto@sap.com and Takekawa, Naoki naoki.takekawa@sap.com.

About WBCSD
The World Business Council for Sustainable Development (WBCSD) is the leading community of over 250 global businesses making sustainability performance a key driver for competitiveness. Established in 1995 as a non-profit member-led organization, WBCSD connects business leaders through all sectors and major economies, and creates the tools and frameworks to scale collective impact, drive cross-sector innovation, and shape an ambitious, enabling policy agenda.
We operate from seven offices worldwide — in Geneva, New York, Chicago, Amsterdam, London, Singapore and Wuhan — enabling collaboration across value chains and geographies. Together with our members, we are rewiring economic and financial systems to support the transition to a net-zero, nature-positive, and equitable future that creates business value.
Programme overview
Previous WBCSD Connect
WBCSD Connect – Singapore
At WBCSD Connect during Ecosperity Week in Singapore, our exclusive two-day conference brought together members, policymakers and financial institutions committed to advancing sustainability and competitiveness.
With a clear agenda to align finance and high-quality data, the event focused on building resilience and accelerating decarbonization in a nature-positive way. High-impact sessions delivered actionable insights on transition planning, supply chain decarbonization, adaptation, the just energy transition, and financing for nature— critical for staying ahead in today’s evolving global economy.
Tokyo Connect 2024
On 1 July 2024, WBCSD and co-host Dentsu welcomed over 100 leaders in Tokyo for high-impact sessions on Avoided Emissions, the Global Circularity Protocol, and a CFO Roundtable.
Participants included representatives from Japan’s Ministry of Economy, Trade and Industry (METI) and Ministry of the Environment (MOE), alongside business, finance, and sustainability experts.
Discussions explored Japan’s decarbonization opportunities, advancing the circular economy, and preparing for mandatory sustainability disclosures, showcasing cutting-edge initiatives, global collaborations, and cross-sector insights driving sustainable transformation.