Restoring nature through circularity

6 September 2021, 11:00 am – 12:30 pm CEST

As part of the IUCN World Conservation Congress, WBCSD will (co-)host a series of sessions to provide a strong voice on the contributions business can make to a nature-positive, net-zero equitable world.

Our current linear economic model puts tremendous pressure on resources and by extension on nature and biodiversity. The circular economy aims to decouple growth from resource extraction and can alleviate pressure on biodiversity and constitute a powerful lever. By using new business models such as lifetime extension, or product as a service, we can decrease this stress on nature and allow it to regenerate. The session will discuss questions such as: How can circular economy drive nature positivity? What are some of the solutions business already bring to the table? What barriers remain? How they can be addressed?

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